Comparative analysis of 5 platforms

Business objective

Understand which UX strategies made these platforms leader in their respective domain (Human Resources, Insurance, Data management, Social Media and Sales)

Identify UX patterns relevant and applicable in a completely different industry

Process

  • Define framework analysis (11 areas of interest - 50+ criteria)
  • Conduct targeted UX audit of each platform

Deliverables

  • Exhaustive presentation highlighting relevant UX patterns (90% visual - 100+ slides)
  • One pager summarizing Top UX patterns

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Top UX patterns